Tuesday, September 29, 2015

How To Boost Your Website Revenue From Affiliate Programs

Affiliate marketing is a type of performance-based marketing in which affiliates are compensated by a business for every visitor or customer brought through the marketing effort of the affiliate. Some of world's top affiliate programs are organized by Linkshare, CJ (formerly Commission Junction), Amazon, Avangate, eBay, Clickbank, Shareasale, Flexoffers, just to mention a few. Making money from an affiliate program is not as easy as ABC because there are tactics you need to deploy in order to achieve the best result.

Target Your Advertisement: It is very important for you to display adverts that will be appealing to your audience. The only exception to this is if you sign up for programs that rotate adverts on your website automatically. If your site is about insurance, for instance, displaying adverts that are related to insurance will bring in a better result than doing otherwise. Proper targeting of adverts will give you a high click-through ratio (CTR) which will eventually lead to an increase in revenue.

Work Hard On Traffic Generation: If you will ever make money in affiliate marketing, you must work hard to generate traffic to your website. It is not all your visitors that will click on your ads, hence, you must attract a lot of visitors. Can you remember the last time you clicked on an advert on another website? That is why you need to promote your site properly in order to generate heavy traffic. Top website promotion strategies include search engine optimization (SEO), search engine marketing (SEM), social media marketing and so on.

Work Harder On Your Content: On the World Wide Web, content is king. The internet is driven by contents and only good ones can attract heavy traffic. Your major sources of heavy traffic are the search engines and they will only favor quality, original contents in their search results. In fact, good contents will also attract backlinks which are votes of support for your domain and quality backlinks will boost the search engine ranking of your site.

Rotate Your Adverts: You do not need to do this if you make use of a program that automatically rotates adverts. If an ad is not doing well based on statistics, remove it and replace it with another one. If an ad was doing well before but suddenly drops in performance, it is advisable to rotate it. The life of an advertisement can be prolonged by using different banners or texts for the same ad. Always monitor the statistics of your ads in order to be able to formulate the right strategy to manage them.

Use Both Text Links And Banners: Each of them have their strengths and weaknesses, hence, you should not limit yourself to one. Text links go along well with contents while pictures in banners make them attractive to visitors. You should make use of text links with your contents and make sure that banners are strategically placed to catch the attention of visitors. However, it is not advisable to flood your site with too many adverts or else you will scare away your visitors.

Practice Perseverance: Rome was not built in a day, consequently, you shouldn't expect quick revenue from affiliate programs. All the strategies mentioned above will take you time before you will start seeing the results. If you cannot persevere, there is no way you can achieve your goal. Quality traffic generation takes a lot of time and it is the major determinant of success in affiliate marketing. Content creation is time consuming and for your contents to appear in good pages (especially front pages) of search engine results takes time because search engine robots will analyze your contents over a period of time before deciding on the rank to give them on search results.

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